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Friday, July 31, 2009

Traffic School 101: 3 Proven Ways to Get Traffic To Your Site

Traffic School 101: 3 Proven Ways to Get Traffic To Your Site

Welcome to Traffic School 101. As a website owner, your goal is to have a steady stream of targeted traffic flowing into your site. Here are three effective and proven ways to drive traffic to your site.

Blogs are a great way to add traffic to your site. You can add a feed burner to your blog which will enable your readers to stay up to date with new posts that you add. The posts can be delivered right to their email or homepage. As you add posts to your blog, point out new articles and other content that you have recently added to your site. The more you talk about your site, the more interest you will generate.

If you choose, you can add a blog roll to your blog that lists other blogs your readers might find interesting. If you add a link of someone else’s blog to your site, ask them to add a reciprocal link to your blog. Remember to focus on your target market and what they would find interesting. If your site’s focus is on making homemade organic baby food, trading links with a blog that is focused on bulldogs won’t add targeted traffic to your site. However, trading links with blogs devoted to organic food will have a better chance at increasing your traffic.

You can also increase the amount of traffic that comes to your site with article marketing. It may sound complicated, but it is quite easy. You simply write articles and distribute them to article reprint directories. There are many directories out there, and you will want to distribute them to as many directories as possible. This can be done manually, or you can invest in software that can do this for you. Another option is to hire a virtual assistant to submit them for you.

By adding these articles to reprint directories, you are giving permission for other people to publish these articles on their sties for free. When other website owners publish the articles you have written, they will include a “bio box” at the end of the article. You choose what the bio box says and can include links to your site. The articles can be any length you choose and can be on any topic. If you don’t like writing, you can hire a ghostwriter to write the articles for you.

Having a newsletter is another great way to drive traffic to your site. Include a link to your opt-in page everywhere; the pages on your website, the signature line in the forums you belong to, the signature line in your email, and don’t forget to add the link to your blog. The more people that see your opt-in page, the more subscribers you will get. By sending your newsletter to your mailing list on a regular basis, you will stay in your readers’ minds. Include excerpts from new articles and other information that you have recently added and to your web pages, including links that point to the full text on your site.

Thursday, July 30, 2009

I Can't Write An Article. Can I?

I Can't Write An Article. Can I?

If you research Internet Marketing, you will find that articles serve a variety of purposes. Articles provide content for your site, which helps in your search engine optimization. You can market your website by writing articles and distributing them to reprint directories. As you can see, writing articles is very useful, and everyone can do it.

The first step is to decide what you want to write about. The choices are limitless. To start generating some ideas, think about why you are writing this article. Are you writing an article for your site? If so, keep your target market in mind. What do they want to know about?

You can do some keyword research to see what your target market is searching for. The content you choose is important, as the search engines will index this information. When someone searches for a specific term that is found in your content, the page on your site that features that information will come up in the search results.

Submitting articles to reprint directories is a great way to drive traffic to your site. By submitting your articles to directories, you are allowing other website owners and bloggers to publish your articles for free. As a trade off, they will include an “about the author” box at the end of the article. You can write a brief biography of yourself and include a link to your website. Again, think about the target market you wish to attract. Write articles on subjects that are found on your website.

You may want to link your article to a page on your site that has similar information, rather than simply linking to your home page. For instance, if you wrote an article about bathing newborns, but your site has information on older babies, too, sending the reader to a page about a three month old may confuse them. They want more info about newborns, so steer them to that section of your site.

If you are writing about something that you are not familiar with, use the web to gather some quick information and facts. It is okay to use this as a tool to learn about a subject. However, you must take that information you have gathered and put it into your own words. Do not plagiarize someone else’s work.

Your article can be any length, there are no set qualifications. Many articles run between 300 and 500 words. If you are going to submit your article to a reprint directory, you may want to stay within those guidelines.

Before you publish an article to your site or add it to a reprint directory, run the spell check function on your word processor and read through the article to make sure the grammar is correct.

What should you say in your Blog

Blog All About It: What to Say in Your Blog.

Writer’s block is a common ailment among writers, whether it is a news reporter under a deadline or a student trying to finish a report. If you are a blogger, you may find yourself suffering from “blogger’s block”, the condition of not knowing what to put in your blog.

Your blog should feature your voice. It is easy to find reprint articles when you feel stuck, but try to avoid putting them in your blog. You can publish a reprint article on your website and create a blog post that links to it, but keep the blog content your own. This will enable your readers to get a feel for your personality, as well as develop a relationship with you.

The media is a great place to find things to blog about. Watch the local news, read the paper, or check media websites. Take a look at what is going on in the world and spin the stories into a tale for your readers. If you have a website about home schooling and come across a news clip that features something they would find interesting, by all means, blog about it. After you give your opinion on the story, link to the original news source as a convenience for your readers. They may find your post so interesting; they’ll want to read the original story, too.

You can blog about your affiliate programs and make money at the same time. If you are an affiliate for something, find a way to create a blog post about it. You can review the item, give tips on how to use the item and so forth. You will have something to write about, and if your reader clicks on your link and purchases the item, you’ll make money at the same time.

Blogs are also a great way to promote your website. Let your readers know when you have made a change to your site, such as publishing a new article. Create a blog post that contains the first few lines of the article to tease your readers, as well as a link to the page that features the full text.

Keep your posts timely and helpful. If it is almost Thanksgiving, adding a post with tips on celebrating St. Patrick’s Day isn’t timely or helpful. However, a turkey recipe or a how-to post that explains a quick and easy craft in the shape of a pilgrim would be both timely and helpful.

To help your readers stay up to date with the new posts that you add, you can install a feed burner. There are different feed services to choose from, including free ones. Once you register, you will be given a small amount of HTML to add to your blog. Your readers can choose to subscribe and have your new posts delivered to their email or computer’s home page.

Watch out for Bad Web Traffic

Watch out for Bad Web Traffic

When it comes to website traffic, the old saying “the more the merrier” doesn’t always apply. Simply having lots of traffic will not increase the number of sales you have. Your goal in creating traffic is to attract targeted traffic, which will in turn, bring you more paying customers. You can have a lot of traffic coming to your website, but if they are not interested in your product or service, what good will it do to have them visit your site?

If you do a search on the Internet for ways to increase traffic to your site, you will find websites that sell software or monthly membership packages that promise to bring traffic to your site. Don’t be fooled by these costly gimmicks. There are many ways you can increase traffic to your site for free.

What these companies don’t tell you is that one of the methods they use to drive traffic to your site is paying people to “surf” the Internet. People log into a website, enter a password and their computer will automatically “surf the net”, displaying different websites. However, the person that logged in isn’t necessarily paying attention to the screen – or even looking at it. The company that you paid may be driving “traffic” to your site in terms of visitors, but that doesn’t guarantee more customers.

It may sound like a contradiction, but promoting free items can also bring in bad traffic. Yes, you may attract more visitors, but a lot of those people just want a “freebie”. They might not really care about the services or products you provide, and once they get that “freebie”, they may never return to your site again. Now, that doesn’t mean you should never offer free items – they can definitely help increase sales in certain situations, such as a “buy this ebook and receive this free special report” offer.

Trading links and participating in banner exchanges may sound good in theory, but again, if targeted traffic isn’t coming in, your sales won’t be affected. Remember, traffic doesn’t equal customers. If you have a site related to babies, it doesn’t make sense to trade links with a site related to sport fishing. Always keep your target market in mind. Who is your audience? Why should they visit your site? Having fresh, relevant, timely, and informative content will attract quality traffic. Once people come to know your site as a source of quality information, they will return when they need to learn something new. The more quality traffic that comes in, the more customers you will have.

By staying away from bogus websites offering promises of high numbers of traffic and sticking to proven methods of generating quality traffic, you will not only increase your site’s traffic, you will also increase your conversion rates.